For Brands & Agencies

Turn athlete sponsorship into provable revenue.

Connect every athlete, activation and sale in one platform. Prove ROI, spot rising talent and catch compliance risks before they cost you.

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Organizations we’ve worked with

WHY BRANDS & AGENCIES CHOOSE EDGE360

Make every sponsorship dollar work harder

Give your team one source of truth to prove returns, catch risk early and invest with confidence.

Prove what sponsorship actually brings in

Track the path from athlete content and tournament activations to product sales, then show the leadership team exactly where revenue came from.

Make every athlete activation count

Capture athlete visits, product trials, feedback and approved content as events happen, so six-figure activations leave more than a highlight reel.

Sign smarter and keep content compliant

Use live athlete scores, return forecasts and always-on compliance checks to spot rising talent early and catch problems before they go live.

How it works

From scattered data to proven sponsorship revenue

In 90 days, your team gets the data, reporting and forecasts to show what athlete partnerships return.

Step 1

We pull your data into one place

You get live athlete, contract, activation and performance records your whole team can work from.

Step 2

We calibrate the platform to your portfolio

You get reporting for each role, compliance monitoring and recommendations based on your own sponsorship history.

Access management dashboard with user metrics, role cards, and compliance monitoring panel.

Step 3

We launch your first activation

You get tracked athlete interactions, approved content, NIL workflows and a team trained on the new way of working.

Campaign builder dashboard with workflow automation and live activation tracking metrics

Step 4

We prove and grow your return

You get attribution from sponsorship spend to sales, contract recommendations and forecasts for upcoming activations.

⭐️⭐️⭐️⭐️⭐️
"NextEdge Sports has completely transformed how we run our league at Football Toronto. The platform made it simple to streamline operations while giving us new ways to boost fan interaction and engagement in real time."
George Gretes
Executive Board
Football Toronto

Frequently Asked Questions

Can Edge360° work with the tools and data we already use?

Yes. We bring together your athlete records, contracts and past results, then connect social platforms, tournament feeds, payment systems and wearables such as Whoop and Garmin. Your team gets one shared view instead of chasing data across spreadsheets and separate tools.

How does Edge360° show sponsorship ROI?

Edge360° connects sponsorship spend to athlete content, tournament activity and product sales. You can see what an athlete or activation produced and follow the path from a post or event interaction through to checkout.

What compliance rules does the platform cover?

The platform monitors NCAA and NIL requirements, international sports law, GDPR and your contract obligations. It can flag possible issues in posts before they go live, as well as missed dates or deal requirements across the regions where you operate.

How long does implementation take?

The initial rollout takes 90 days. We first bring your data together, set up your role views and rules, then run live activations and connect attribution to sales. After launch, we keep working with you on reporting, models and new needs.

What support do we get after launch?

You get a dedicated customer success manager, quarterly strategic reviews, ongoing model updates and new features as your portfolio grows. We also provide 24/7 technical support for compliance and crisis situations.

Why is the initial engagement two years?

The first months build your data foundation and get your team working in the platform. A full tournament season and renewal cycle give you the evidence to measure return. In year two, you can add sports, athletes and markets while the recommendations become more useful.

Book a demo

Show leadership exactly what sponsorship returns

Book a demo focused on the sponsorship work you need to manage better.

Spend less time chasing athlete data, contracts and activation reports
See revenue, talent, content and compliance in one view
Get a clear plan for how Edge360° can support your portfolio as it grows